Published May 12, 2026
What's the Number One Rule When Selling a House?
Price it Right from Day One
If you're preparing to sell your home in Minnesota, there's one golden rule every real estate expert agrees on:
“THE RIGHT PRICE SELLS YOUR HOME. The wrong price sells your neighbor's.”
Why Pricing Right Matters More Than Anything Else
The Minnesota real estate market has cooled slightly from its 2021–2022 frenzy. That means buyers are watching prices closely, and homes that sit too long often get overlooked or forgotten about.
Overpricing can:
–Cause your listing to go stale
–Lead to multiple price drops
–Attract lowball offers
- Keep serious buyers from even walking through the door
Meanwhile, a correctly priced home can:
- Attract more showings in week one
- Create multiple offer situations
- Sell faster and closer to asking price
- Move seamlessly through appraisal and financing
Homes in Minnesota that sell within the first 10 days often get 98–101% of their asking price. Homes that linger past 30 days average 92–95%.
“Testing the Market” Is Risky
Some sellers think, “Let’s try a higher price and reduce later if needed.”
Here’s why that backfires:
- Day 1 is your biggest moment. Your listing hits MLS, Zillow, Social Media and Email blasts with full force.
- If the price is too high, you miss that momentum.
- Each price drop after that reduces buyer trust and can make you look desperate.
Final Thoughts: Price Is Your First Impression
You can have the best photos, staging, and marketing in the world—but if your home is overpriced, it won’t matter. The #1 rule in selling your Minnesota home? Price it right. Right away.
The first thing to do is find a real estate expert to provide the guidance you need to price your home.
Jacob Milton with Keller Williams has sold hundreds of Minnesota homes and can help you determine an accurate and fair price.
Let's talk about your real estate goals!
Call/Text: 612-405-2412
Email: jacob@homesminn.com
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